Saturday, September 8, 2012

Maximizing the User Experience

As seen first on www.webtipblog.com

As visitors begin to use a web page they may be drawn into the page and continue to surf or they may quickly use their browser’s back button to leave the page.  There is a fine art to keeping a visitor interested and on the page.   Take this one step further to getting visitors to return to the page time and time again, and you have a successful web site. 

Tuesday, August 21, 2012

Internet Promotion


Why is understanding the target market a crucial aspect of the communication process?

Understanding the target market is crucial to identify customer’s wants and needs. 

Monday, July 30, 2012

The Involvement of Customers in the Internet Age



As seen first on www.webtipblog.com

 The internet allows marketers to involve customers in ways that traditional promotion cannot.  With the advent of web2.0 technologies like Facebook, Twitter, or YouTube marketers can interact with customers and customers can interact with each other improving the customer experience.