The Dilemma of Advertising to Children

Upon reading the material at the Campaign for a Commercial-Free Childhood [CCFC] (2013) I found much of the material to resonate with me as I share much of the same opinions. 

Childhood Obesity Must be Addressed through Comprehensive Public Policy

Many people reminisce about their younger years, recalling all the trouble they caused running around the neighborhood playing with friends.  For many, this was complemented by three home-cooked meals a day and the occasional afternoon snack.  Today’s generation, especially those born in the 90’s and early 2000’s, may tell a different tale, one of playing video games and eating a quick microwave meal as mom or dad struggle to fit cooking into the daily routine. 

The Societal Harm of Smoking

Although it’s becoming less socially acceptable, smoking has been the most popular vice throughout history. In fact, smoking has been around in one form or another for thousands of years. 

Stress in Modern Society

Stress levels are very in society high today, in part due to changing working conditions and personal finances as the global economy is still in the process of recovery, technology and the new plugged in lifestyles, or a range of other issues. 

Lower Cholesterol without Sacrificing the Foods you Love

High cholesterol is a very common issue today, mostly due to the diet we eat. I can tell you from my experience with cholesterol that there is a way to tackle it without resorting to medication.

Maximizing the User Experience

As seen first on www.webtipblog.com

As visitors begin to use a web page they may be drawn into the page and continue to surf or they may quickly use their browser’s back button to leave the page.  There is a fine art to keeping a visitor interested and on the page.   Take this one step further to getting visitors to return to the page time and time again, and you have a successful web site. 

Internet Promotion

Why is understanding the target market a crucial aspect of the communication process?

Understanding the target market is crucial to identify customer’s wants and needs.